Content That Ranks, Sells & Scales

From fintech to regtech, I create content that ranks, resonates, and drives results—leaving you free to focus on scaling.

Specialized Content for Fintech, Regtech and Finance Automation

As a trusted fintech and regtech partner for the past six years, I don’t just write about these topics, I live them. With deep expertise in fraud, payments, finance automation and mor​e, I craft content that speaks directly to your audience while continuing to align with the demands of compliance. Stand out in a crowded market with proven content marketing strategies.

Fintech

Payments, open banking, embedded finance, lending & financial innovation

Regtech

Compliance, AML, KYC, identity verification, risk management in B2B Saas, Web3 & AI

Finance Automation

AP automation, cybersecurity, expenses management, procurement & reconciliation

Partner with a fintech, regtech and finance automation pro

  • An experienced interviewer who will ask the right questions to your SMEs, and turn those conversations into differentiated, stand-out content. 

  • An outcome-oriented marketer who cares about the numbers, and seeks to tweak and iterate content processes until they generate the desired results. 

  • An experienced strategist who adapts to each brand’s unique needs and provides a clear, bespoke plan for progress. 

Who I’ve Worked With

My content has helped industry leaders increase engagement, sales and traffic

Look at a Case Study

“We generated 8 high-ticket leads in 5 months, each worth between $10,000 and $30,000”

When CoreIntegrator’s two-person marketing team approached me, they had a big challenge: a decade of consistent blogging had earned them great traffic from Google, but none of it was converting into leads. After conducting a content gap analysis and redefining their strategy to target the right audience with BOFU search intent, we turned things around.

Within five months, the content I produced generated eight high-ticket leads worth $10,000 to $30,000 each, while freeing their team to focus on ads, webinars, and demos.

Client
Core Integrator

Issue
No conversions from content

Duration
5 months

Revenue
$160k+

Strategy
Transparency & clarity

Result
High-ticket content conversions

How We’ll Work Together

Every successful project starts with clarity, collaboration, and a focus on results. I’m here to craft high-quality content that resonates with your audience, simplifies complex topics, and aligns with your brand’s vision. 

Whether it's long-form blogs, detailed whitepapers, or strategic marketing pieces, I bring a structured yet flexible process to achieving your goals.

Are you ready to take your content marketing to the next level?

  • You’ll book in for a call to explain your business, and where you’re at with content. The goal of this is to understand your target audience, business goals and align expectations.

  • You’ll share access to your site back end and analytics platforms.

  • I’ll sit down with your executives and we’ll tease out a way forward that aligns with your business goals, audience needs and resource constraints.

  • I'll complete a trial project that we'll both review and decide on how to move forward.

The Values That Drive My Work

My approach is rooted in principles that ensure trust, originality, and measurable results. These values guide every decision I make to help your brand’s content succeed.

Diligence

In the finance and regulatory intelligence industries, reputation means everything. By relying on a diligent content marketer, you’ll build credibility and trust with your audience. I ensure your integrity remains intact by building specific regulatory boundaries into the strategy.

Clarity

I simplify jargon into accessible, engaging content that resonates with your audience. By making your message clear, I help you build stronger connections and tell your stories to a wide–eyed audience.

Originality

I generate content from real interviews with subject matter experts inside your organization to give the brand a unique Pov. Connect with potential customers more deeply than your competitors.

Results

I work to align with your business goals and strive to generate the results to match.

What My Clients Are Saying

See how I’ve helped brands grow, scale, and stand out.

"Shannon was a huge help in getting our organic traffic strategy up and running for the UK blog. Easy to communicate with and always delivers within the set deadlines. Because of Shannon’s work, we could prove that SEO success for Pleo in the UK is possible. She was great at following our guidelines and delivering content that meets the SEO standards. A fantastic writer!"

- Luke @Pleo

“

"I've been working with Shannon for almost two years now and it's always been a pleasure! Her writing is impeccable and she consistently delivers high-quality pieces. On top of that, Shannon has great energy, and is reliable and friendly. Her articles have definitely helped improve the overall SEO ranking of the website over the last 12 months. Your go-to writer for finance and regulation content!“

- Clementine @Trustpair

“

"Working with Shannon has been easy as she is organized, flexible, and writes the appropriate content for the scope we discuss. Since we began our partnership, she has been able to add value to my website, and I get regular feedback from readers about how useful the blog posts are. I am so excited to publish the bigger projects we have coming up!"

- Lauren @Allegiant FP

“

"She has been brilliant to deal with – professional, responsive and keen to tackle more challenging tasks. I would not hesitate to recommend Shannon and her services to other online businesses."

- Paul @Thompson Consulting

“

A note from the face behind The Search Cure, Shan

“I began freelancing in the fintech, regtech and cybersecurity industries in 2019. My content principles rely on telling authentic stories, being transparent and providing value to readers before all else. And in my experience, following these principles means the conversions come easy.

The Search Cure isn’t an agency, it’s just me: a solo content marketer. And as the content marketing world has evolved over the years, so have my processes. My clients enjoy knowing that they’re one of only a few who receive my full focus, talents and expertise.

I enjoy working closely, gaining access to the analytics and making iterations when they’re needed to truly provide as much value as possible.”

FAQs

Quick answers to help you decide if we’re the right fit.

  • I offer consultancy, strategy and content writing services to fintech and regtech companies. See who I’ve already worked with here.

  • As a bespoke service provider, I can provide you with a custom quote after learning more about your needs. Clients typically spend between £1200 and £3500 per month working with me.

  • Yes, in fact I insist that every new project starts with a small paid trial. This gives both parties the opportunity to see what it’s like to work together, and whether it’s a good fit for both sides.

  • I love to get fully involved where I can, and having strategic insights makes it much easier to come up with the most relevant ideas. However, I’m paid to be productive, so if you simply need me to get my head down and start writing, that’s exactly what I’ll do.

  • I’m looking for three key alignments when working with potential new clients:

    Communication style: I love feedback, especially when we’re just getting to know each other. It takes the guesswork out of everything and enables us both to move forward with confidence.

    Strategic alignment: I see the vision, believe in your strategy and can get behind the work you’d like to do (if you’re looking for a small one off blog, for example, we probably won’t be a good fit)

    Respect: do you value my time as much as I value yours? Is feedback delivered constructively and are you able to proactively schedule SME calls or will I be left with a bottleneck?

  • Many of my clients have developed their own AI programs and I’m familiar with many of the back end technolog​​ies that power them. As such, I have lots of experience writing about AI.

    However, it’s not part of my writing process itself, as I believe in creating original content, which AI is not currently capable of doing. Instead, I rely on insights derived from conversations with your internal team members; salespeople, customer service team members and product managers to craft a strong original narrative into every piece.

Get In Touch

Schedule a short discovery call to determine if we can help you and meet your fintech, regtech or cybersecurity content marketing needs:

Please complete the form and leave us a message. We aim to get back to you within 48 hours.

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